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The Marketing Collectiv

themarketingcollectiv.com/
Marketing agencyContent agencyPaid media agencyBranding & design agencyData & analytics agencyAutomation consultancy

Let's change the way how marketing is done

The Marketing Collectiv is a senior-only digital marketing agency that innovates marketing support by improving quality and efficiency. They help start-ups, scale-ups, and mission-driven companies grow their business through customized strategies spanning advertising, social media, content, and email marketing. The agency combines human expertise with emerging technologies like AI to deliver comprehensive digital marketing solutions.

Amsterdam · en, nl · Founded 2019

What we do

The Marketing Collectiv is a senior-only digital marketing agency offering a comprehensive suite of services across advertising, content, branding, and marketing technology. On the advertising side, the agency plans and manages paid social campaigns on Meta, Instagram, LinkedIn, and TikTok, runs paid search campaigns on Google Ads and Microsoft Advertising, and executes programmatic and display advertising. Campaigns are built around full-funnel thinking, from awareness through to conversion and remarketing.

Content and organic services include content strategy, social media management, content creation and copywriting, email marketing and newsletters, SEO, conversion rate optimisation, and influencer and creator marketing. The team develops editorial frameworks and produces the actual assets, from blog posts and social copy to email sequences, aligned with each client's brand voice and growth objectives.

On the branding side, the agency handles business rebranding, brand strategy, brand identity and visual design, logo creation, and video animation. For marketing operations, the team sets up marketing automation flows, configures data tracking, builds reporting dashboards, and integrates lead data directly into clients' CRM systems, including the use of AI-powered tooling to improve efficiency.

Engagements typically begin with an introduction plan phase and can take the form of a retained monthly partnership, a fixed-scope project, or an intensive workshop or sprint (as evidenced by the social media advertising workshops delivered for clients such as Albelli). The agency also offers trainings and workshops through its Academy. Clients receive custom growth strategies, campaign outputs, performance dashboards, and hands-on support from experienced senior marketing experts, with a stated no lock-in policy.

Paid social — Meta & InstagramPaid social — LinkedInPaid social — TikTokPaid search — Google & BingProgrammatic advertisingMarketing automationCRM implementation & managementMarketing analytics & reportingContent strategyContent creation & copywritingSocial media managementEmail marketingSEOConversion rate optimisationInfluencer & creator marketingBrand strategyBrand identity & visual designVideo productionGo-to-market strategyWebinar & event marketing

Our approach

Senior-only team, output-based work model, custom-made strategy per client, 360-degree full-funnel approach, blending human expertise with AI and emerging technologies. Process includes an introduction plan phase, followed by tailored strategy execution.

How we work

  • Retainer

    Ongoing monthly engagement with fixed scope and regular delivery. Typically minimum 3 months.

  • Project-based

    Fixed-scope, fixed-fee engagement with defined deliverables and timeline.

  • Workshop or sprint

    Intensive short-format engagement — typically 1 to 5 days — producing a specific output.

  • Hybrid

    Combination of engagement models — typically a project fee plus ongoing retainer.

Verified use cases

  • Start-ups and scale-ups lack senior marketing expertise and rely on overworked junior agency staff.

    Clients receive custom digital marketing strategies delivered exclusively by senior experts, improving quality and results.

  • Companies struggle to generate qualified leads and scale their social media and remarketing efforts.

    A client generated 600-plus potential leads with email addresses and dozens of quotation requests within three months.

  • Marketing teams lack the skills to run effective paid social campaigns across multiple countries.

    Tailor-made workshops equip in-house teams with the tools to achieve short- and long-term success on social advertising platforms.

  • Businesses are unprepared to integrate AI into their advertising and marketing operations.

    Clients are guided to adopt emerging technologies like AI to enhance efficiency and optimise campaign results.

Who we work with best

Start-ups, scale-ups, and purpose-driven ('doing good') companies seeking to grow faster through high-quality, customised digital marketing. The agency also works with mid-market brands such as Albelli and retail chains. Clients are typically looking for an extended marketing team rather than a traditional agency, and may be dissatisfied with junior-heavy agencies or freelancer quality.

Stages

Early StageGrowthScaling

Size

StartupSmbMid Market

Industries

E-CommerceRetailSocial Impact / Purpose-DrivenGeneral B2CGeneral B2B